Six German content creators are exploring Donegal this week, as guests of Tourism Ireland and Wolters Rundreisen (German tour operator).
With a combined reach of around 700,000 followers, the digital creators will share highlights of their trip to inspire their travel-enthusiast followers on Instagram and TikTok.
In Donegal, the content creators will experience part of the Wild Atlantic Way – visiting Malin Head and Sliabh Liag – and enjoy some time with the alpacas at the Wild Alpaca Way.
Nadine Lehmann, Tourism Ireland’s Manager Germany, said: “We’re delighted to join forces with one of our key German travel partners, Wolters Rundreisen, to invite this group of influential content creators on a fact-finding visit to Donegal. We look forward to seeing the content they create and share, highlighting some of our ‘must-see’ locations and experiences to inspire their German followers to put Donegal at the top of their holiday wish list for 2025.”