Sponsored Post
British TV star and famous wordsmith Gyles Brandreth has teamed up with Specsavers to correct the mishearing of well-known sayings, as new research reveals friends and family are just too polite to tell each other they are wrong.
With the help of the Specsavers Audiology team, it’s time to finally banish ‘wriggle room’, ‘escape goat’, ‘damp squid’, ‘nip in the butt’, and other incorrect phrases.
Misheard sayings (officially known as ‘eggcorns’) are rife, with nearly half (44%) of those in Ireland admitting to using at least one incorrectly. When other people use misheard sayings, at least 1 in 5 find them irritating or annoying.
Gyles, who has revealed he has hearing loss and has been missing clarity and high frequency notes, said: “These misheard sayings have plagued our nation’s conversations for too many years. Clear hearing is the cornerstone of clear conversations.
“So, if you’ve ever heard these treasured sayings as ‘escape goat’ when it’s ‘scapegoat’, or dare I say it ‘nip it in the butt’ when it’s ‘nip it in the bud’, consider getting a hearing check. I recently had one at Specsavers after noticing I had been asking people to repeat themselves more frequently and found out I have some hearing loss. I’ve now got hearing aids and I’m amazed to discover how clear things sound again.”
Donegal based audiologist and Specsavers Audiology Chairperson of Ireland Martina McNulty added: “300,000 adults in the Ireland have hearing loss and many more don’t realise that they are not hearing things as clearly as they used to. The earlier we recognise this and the sooner we act, the more we can minimise any long-term damage. If there is any hearing loss, we can help you find the hearing technology that suits your needs and lifestyle.”
Research suggests that more than 300,00 people in the Republic of Ireland are actively ignoring a hearing issue, just struggling through with unclear or reduced hearing. People often wait 10 years before addressing changes in their hearing, despite the help readily available on high streets across the country. This can result in a reduced quality of life, difficulty communicating and feelings of isolation.
Commenting on the findings, Martina McNulty said, “Everyone’s hearing changes over time but you shouldn’t have to settle for ‘OK’ hearing. If you’re mishearing things or ‘just getting the gist’ during conversation, there’s no need to feel embarrassed or ashamed. Get a free hearing check on the high street to find out what support can put you on track to hearing clearly again.”
Discover The Misheard Manifesto and watch the film at: www.specsavers.ie/misheard-
Did you know you can now get €1,000 towards hearing aids with PRSI if you are eligible at Specsavers Letterkenny and Donegal Town?
Specsavers in Donegal offers PRSI Treatment Benefit for those who are eligible. Through the scheme you can avail of a pair of hearing aids up to the value of €1,000 or put their PRSI contribution towards the cost of a more expensive pair of hearing aids at Specsavers.
For more information or to make an appointment with one of the team, please call 074 9167040, or visit www.specsavers.ie/stores/letterkenny-hearing. The hearing centre at Specsavers Letterkenny is open seven days a week for screenings and repairs.
Our Audiology clinic provides hearing tests and hearing aid fittings as well as wax removal clinics.
Specsavers Hearing Centre in Donegal Town is also open for wax removals and hearing tests. Book via telephone number is (074) 974 2686 or online https://www.specsavers.ie/stores/donegaltown
Tags: