HIGHLAND RADIO’S CAR SHOW ‘DID NOT BREACH RULES’

THE Broadcasting Authority of Ireland has dismissed speculation that Highland Radio had breached its rules when the station parked two cars outside the venue for yesterday’s oral hearing.

Two cars – branded with the Highland Radio logo – were parked in the drop-off zone of the Radisson Hotel in Letterkenny on Monday.

The zone is close to the front door of the premises and the cars remained parked there whilst the BAI took oral evidence from both Highland Radio and rivals DLFM.

Under BAI rules, companies bidding for radio franchises are banned from displaying logos and branding at venues for oral hearings.

However the BAI said that Highland Radio was not in breach of the letter of the regulations as the cars were parked outside the venue.

We understand a decision on who should get the 10-year franchise will be taken at the end of May or early June.

The new license to broadcast runs for ten years from this September.

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